Balenciaga winter 21 pre-collection - Demna Gvasalia

    Following the Winter 21 look book, Balenciaga’s “Feel Good Video” focuses on sounds that trigger joy and release “good feelings”. The predominantly unisex collection gives us 90.6% of certified sustainable plain and printed fabrics. Exploring new categories, they shake it up in the formalwear and casual front, with comfortable silhouettes of largely fitted clothes in an eclectic mix of satin, viscose gabardine, linen, crushed nylon, and cotton. The dresses are oversized and comfortable, and the 90’s tracksuits have birthed the creation of a visual illusion of padded coats, parkas and fleece jackets. The jeans, shorts and hoodies both defy but provide comfort with a twist. 

    The collection is photographed with background images of iconic tourist attractions, a beautiful tribute of better days. And in line with that, one day we will soar high again, as airplane engines roar, and we walk new and familiar streets as tourists or return once more as love struck visitors who can’t stay away from the itch to travel and explore.